Sellers Services

Marketing

Corporate Marketing Analysis

I will provide you with a current competitive Marketing Analysis and assist you in determining the most effective list price for your property.

Marketing Action Plan

I will present a customized, written Marketing Action Plan to market your property. This plan may include an Open House, when appropriate, or other options like the Blue Ribbon Preferred Program.

Multiple Listing Service

I will prepare a plan for your property to appear in the local Multiple Listing Service. The information will be submitted by the selected date for the property's debut on the market to achieve maximum impact.

Russell and Jeffcoat, REALTOR® Yard Sign

I will place a Russell and Jeffcoat, Realtors® FOR SALE sign on your property to help generate calls to our office from prospertive buyers.

National & Local Advertising

I will review with you how our national and local internet, print, radio and TV advertising will help attract the greatest number of buyers to your property.

Customer Service

Seller Disclosure

I will present your written disclosureregarding the condition of your property to buyer prospects to assist them in preparing an offer. You will keep us informed of any changes in the property and keep the information current on the disclosure form.

Closing the Sale

I will monitor and inform you of the progress of the transaction, including the satisfaction of all contingencies and conditions during the entire transactions.

Financing

Financing Alternatives

Prior to showing your property, I will encourage prospective buyers or their representatives to get written loan pre-approval. We will also discuss the impact of various financing alternatives with you.

Estimating Net Proceeds

I will furnish you with an estimate of the proceeds you can expect from the sale of your property.

Selling Your Home By Yourself

There's More to Selling Your Home than a "For Sale" Sign In Your Front Yard: Beware.

Even if a simple sign in your yard did produce a buyer knocking on your door, how will you handle the following questions:

"How does your home compare to others like it in the area?"

"How did you determine the fair market value of this property?"

"What about financing? Can you help?"

"If I make an offer, who will draw up the paperwork?"

"Why aren't you using a REALTOR®? Is there something wrong with the property?"

"Since you aren't using a REALTOR®, we can take their fee right off the top, right?"

Selling your home is one of the most important financial transactions you will make in your life. Don't take risks. Selling your home is nothing like selling a car. Every home is different, and every homebuyer wants to offer you as little as possible. How do you determine the real market value?

Almost all homes are sold using a REALTOR®. As top real estate professionals, it is our job to help you negotiate with all those buyers who want something for nothing. Not to mention preparing your home for sale, marketing it locally in Richland and Lexington County and even nationally, and guiding you through the complex paperwork and pitfalls of escrow and closing. Make sure you are really ready to handle all of that before pounding that sign into your front yard. Errors can be extremely costly.

Remember: Buyers want to offer you as close to nothing as possible! While that "For Sale By Owner" sign might sound like a good idea, it usually means a different thing to buyers: "Try to steal this one."

If you must sell your own home, at least let us give you a sense of its true market value. Tell us a bit about your home, and We'll do a quick Comparative Market Analysis and let you know what we feel it is worth. This is free, with no strings attached.

Don't price your home by yourself! It's our job to analyze the market and determine the true value of your property. It's FREE and without obligation...

Why Sellers Choose Us

Selling your home is one of the most important decisions you will make in your life. How much is it REALLY worth? How long will it take to sell? How do you handle buyers making undesirable offers?

As a top REALTOR® with years of experience and a proven track record (Over 114 families helped in 2005 alone!), it is my job to guide you through this complicated process from beginning to end. I want you to get the maximum value for your home, within YOUR time frame. Here are just some of the things that my team and I will do to market and sell your home:

  • Buyers want to buy your home for as little as possible! Through detailed comparisons between your home and recently sold homes, and other properties currently on the market, together we can determine what your home is really worth in today's market. In the industry, this is called a Comparative Market Analysis or CMA. I will do this for you for free.


  • Buyers have their own timelines, which might not be yours! I make sure they don't waste your time by qualifying them as to their real ability to afford your home.


  • More buyers interested in your home mean more money in your pocket when it is sold. My extensive marketing of your home assures you of maximum value. For example, this web site will market your property all across the web. I can place your home on my web site within a few minutes time!


  • When we begin marketing your home, I will immediately notify all the buyers that I am helping find their ideal home. I'll also notify all the agents in this area that I work with, who quickly tell their homebuyers. It is a powerful way to jump-start the sale of your home!


  • You and a member of my team or I will walk through your home together. I will advise you how to present your property to maximize its selling price. This is called "staging". Some improvements are worth it, and some are not! Be careful!

  • Contracts are complicated and intimidating. You don't want to go to a closing with some doubts. You will have the full benefit of my real estate experience and knowledge for a smooth and successful closing. I recommend that you do not sign on any dotted lines without asking me first.


  • I will make sure you conform to any and all state statutory disclosure requirements. I will also inform you of any inspections that you should consider having done ahead of time to smooth the negotiating process with buyers, and to ensure a successful escrow and closing.


  • Look at it this way: This is the biggest financial investment of your life. Your choice of professional could cost or save you thousands! Selling your home is my focus. Please call me for details. Thank you.

By the way, you pay no up front costs for my services! So you can bet that I will work hard to get your home sold, for as much as this market will possibly bear. I will also work within your time frame and your needs. For example, sometimes it can be hard to sell and move out of your current home, and buy and move into a new home, all at the same time! I can help smooth this out.

Call or email me. Ask for a FREE In-Home Presentation. I will come to your home or office, and present you a plan that details exactly how I will market your home. There is absolutely no obligation so don't let this opportunity pass. It is part of my job as a top real estate agent to offer you this service.